Through his entrepreneurial brilliance in real estate and his vision of a desert city that could become a haven for people seeking an entertaining escape from daily life, Stephen Wynn raised the standard for resorts and leisure living around the world. When his flagship property, the Mirage, first opened in Las Vegas, it ignited a $12 billion building boom and transformed the city into the fastest growing metropolis and most popular tourist destination in the country.
Creator of such ground-breaking, experience-oriented resorts as the Mirage, the Bellagio, Treasure Island, and Mississippi’s Beau Rivage, Wynn brings his masterly vision, his entrepreneurial skill, and his practical know-how to audiences around the world. Stephen Wynn offers an inspiring tale of success, full of anecdotes from the worlds of business and entertainment – and challenges everyone to raise their own standards of achievement, and then to surpass them.
In March 2011, Barron’s named Steve Wynn one of the 30 “World’s Best CEOs” while Fortune simultaneously recognized Wynn Resorts as one of the “World’s Most Admired Companies.” In September 2012, Wynn Resorts was the sole Nevada company on Fortune magazine’s list of “100 Fastest-Growing Companies”.
Branding: Players and Positioning